Contemplating the creation of a public relations Instagram campaign but unsure of where to commence? Delve into this case study highlighting a PR Instagram campaign for Lindt & Sprüngli,
providing insights into the elements to consider and include in your executive report.
Lindt & Sprüngli, renowned as a global leader in the premium chocolate industry, boasts a rich tradition dating back to its establishment in Zurich, Switzerland, in 1845. The brand is
recognized for its innovative and expansive range of top-quality chocolate, reaching 120 countries worldwide. Lindt & Sprüngli's offerings include chocolate truffle balls, chocolate bars,
seasonal confectioneries, petits desserts, and liqueur-filled tubes.
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